The article describes the image of the city in the literary texts comprising 20 issues of the literary digest Zemlya (Moscow Publishing House, 1908–1917). Various city images (buildings and surrounding nature, urban dwellers) are analyzed in the literary works (both prose and verse) by the authors of Zemlya (M. Artsybashev, A. Kuprin, F. Sologub, V. Vinnichenko, N. Krasheninnikov, E. Chirikov, etc.). The analysis is accompanied by the journal and newspaper reviews of popular literary critics of the beginning of the 20th century.