UsikElenaGennadevnaCountry: RussiaCity: SaratovCompany: Saratov State University, Russia, 410012, Saratov, Astrakhanskaya street, 83 Scientific degree: Institute of Philology and journalism, Department of German PhilologyE-mail: Philology@sgu.ru Author's articles Pragmatic Orientation of Metaphorical Means of Expression in the Language of Economics (on the Material of the Television Sublanguage in the Federal Republic of Germany)