VolkonskayaMaria Yu. Country: RussiaCity: SimferopolCompany: V. I. Vernadsky Crimean Federal University, 4 Prospekt Vernadskogo, Simferopol, 295007, Russia Position: Assistant, Department of Advertising and PublishingE-mail: mvolkonskay@yahoo.com Author's articles Features of Placement, Theme and Expressive Means of Regional Outdoor Advertising (On the Materials of Simferopol)